Tuesday, June 8, 2010

search engine optimization

SEO is an acronym for "search engine optimization" or "search engine optimizer." Deciding to hire an SEO is a large decision that can potentially improve your site & save time, but you can also risk damage to your site & reputation. Make sure to research the potential advantages as well as the damage that an irresponsible SEO can do to your site. Lots of SEOs & other agencies & consultants provide useful services for web-site owners, including:

 * Review of your site content or structure
 * Technical advice on web-site development: for example, hosting, redirects, error pages, use of JavaScript
 * Content development
 * Management of online business development campaigns
 * Keyword research
 * SEO training
 * Expertise in specific markets & geographies.
Keep in mind that the Google search results page includes organic search results & often paid commercial (denoted by the heading "Sponsored Links") as well. Promotion with Google won't have any effect on your site's presence in our search results. Google never accepts money to include or rank sites in our search results, & it costs nothing to appear in our organic search results. Free resources such as Webmaster Tools, the official Webmaster Central weblog, & our discussion forum can offer you a great deal of information about how to optimize your site for organic search. Lots of of these free sources, as well as information on paid search, can be found on Google Webmaster Central.

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